I woke this morning to find that Indies Unlimited had posted the first part of a three-part article I recently submitted. Damned timezones! Anyway, Part two comes out tomorrow, and Part three the day after.
Why should you care? Because it’s my first attempt at ‘investigative journalism’, that’s why!
No! I’m kidding. You should care because the article[s] tries to determine if :
a) Reviews make a difference to sales, and
b) There is any strategy that can increase the effectiveness of the reviews you do get.
Non authors will probably find these articles boring, but they do give an insight into how difficult it is to make any headway in marketing, and how desperate the need to be ‘seen’ can be.
So if you’re at all interested, head on over to Indies Unlimited.