Tag Archives: churn

‘Native Sponsored Posts’? – it’s time to leave WordPress

So…Wordpress is ramping up its long term plan of monetising our content. First it was those shitty ads taking up valuable real estate on everyone’s blog page, now we’ll be hosting full length infomercials in place of our own blog posts:

‘WordPress.com has begun testing Sponsored Posts on free WordPress.com sites. These sponsored posts promote WordPress.com content, other Automattic products, and brands for the purpose of driving traffic and sales for users and advertisers.
For now, you may see these Sponsored Posts running on your sites as we expand testing. To remove Sponsored Posts from your site, upgrade to any paid WordPress.com plan which comes with many more benefits including the ability to use your own custom domain!
In the longer term, we hope to offer Sponsored Posts to our users as a way to help drive traffic and promote content discovery.

https://wordpress.com/support/native-sponsored-posts/#example

How it will be done is hidden behind opaque words like ‘testing’. Will our blog posts be replaced once a day? Once a week? At random so we never know when to post important marketing posts of our own?

And what happens when we want to post something new?

Will our new posts replace the obnoxious shit placed there by Automatic? Or will we have to wait for the cuckoo to run its course before we can post again?

And what of the content? Once WordPress start offering this new ‘service’ to paying customers, we could find ourselves hosting absolutely anything on our blogs.

Remember when paid ads first started appearing on our sites? I found a delightful adv. for some kind of porn site on my blog. This is the pic that went with it:

https://acflory.wordpress.com/2018/02/14/wordpress-do-you-know-what-your-blog-really-looks-like-to-visitors/

But at least that advert had no naked bits, and people knew it was a paid commercial. Once our actual posts are replaced by someone else’s paid content, I could wake up to find that Meeka’s Mind has hosted an infomercial for a porn site complete with full on visuals!

Automatic says I can complain and ‘ask’ for objectionable content to be taken off, but the damage will already have been done. Not only will that kind of awful content be on my blog, notifications about it will have been sent to all my followers, exactly as if I had posted a new article. Exactly as if I’d sponsored that content.

That scares me most of all. I’ve put nine years of my life into this blog. To have it, and my reputation, abused like that would be unbearable.

Yes, I could probably scrape together a monthly fee to be saved from this blatant ditigal blackmail, but as more and more of us pay to escape having our blogs hijacked, the price will go up. That’s how this marketplace works; corporations charge whatever the market will allow – i.e. whatever us poor saps are prepared to pay.

I simply can’t afford to pay that kind of protection money to Automatic out of my pension.

There’s also something else. WordPress would be nothing without our content. It’s like a digital shopping mall that offers us somewhere to create and display our ‘goods’. Take those goods away and you’re left with a great big empty building. Or maybe it won’t be empty. Maybe your blog will be surrounded by porn sites and 2 dollar shops. I’m moving mine before that happens and I waste more of my life on WordPress.

If I must pay to retain control of my blog, my brand and my content, then I’d rather pay a company with some integrity. And if that company abuses my trust, I’ll move on again. It’s called ‘churning’, and it’s the commercial equivalent of voting with your wallet. It is a lot of work, but it’s the only way we consumers have of forcing corporations to actually compete for our business. Given that these corporations are big enough to buy and sell small countries, I feel no guilt at punishing them when they abuse my trust.

I’ve been blogging with WordPress.com for nine years, but I won’t be here for the tenth. The price of free has become too high.

Meeks


How to save $$ in Victoria [Australia]

This post is for Victorians on a tight budget – i.e. people on Newstart, the Age Pension, Disability Pension or young people working in the GIG economy – and concerns energy bills such as gas and electricity.

The first, critical step to saving on your energy bills is to understand that utility companies bank on us being too busy to go out and actively look for better deals. The new initiative by the Victorian government only means that energy retailers have to inform you of their best deals. But those best deals could still be very expensive when compared to the rest of the marketplace.

To give you an example, I changed my gas supplier about a year and a half ago. At the time, my new gas supplier offered the best deal according to the Victorian government’s own comparison website:

https://compare.energy.vic.gov.au

This morning, when I did a fresh comparison, my existing gas supplier was close to the bottom of the list, and their best deal was over $400 more expensive [per year] than the new ‘best deal’. As a result, I got on the phone [contact details supplied by the government website], made sure the quote was still accurate and…signed up:

When AGL’s best is no longer the best, I’ll move my gas account again.

Gamers would recognize this as ‘churn’. The term refers to how gamers move from one ISP to another to get the best deal. I don’t ‘churn’ often, but since I became an age pensioner, I’ve learned that loyalty simply doesn’t pay. These days I ‘churn’ my gas, electricity and comms suppliers on a regular basis.

So what’s involved in comparing prices?

Once you land on the government’s comparison website, you’ll be asked a series of questions about how you use your gas [or electricity]. It pays to make your answers as accurate as possible so dig out your most recent bill and keep it handy. After you’ve completed all the relevant questions, the website will do some kind of general comparison and present you with a list of the best matches for your circumstances.

Gas pricing is a mess with about five different rates in both the ‘peak’ and ‘off peak’ categories, but don’t let it scare you. One easy thing to compare is the daily supply charge. Essentially this is the amount you pay for the privilege of having a gas connection. In other words, even if you don’t turn the gas on at all, you’ll still be charged that daily supply charge.

All retailers charge you for supply, but the amount varies. AGL’s daily supply charge is 62 cents. Another retailer I looked at [not one of the most expensive ones] was charging 83 cents. Assuming the rates don’t change for 365 days, that’s $226 vs $303 per year [or a saving of $77 per year].

When the cost of living means you have to think twice about buying that latte, a saving of $77 is nothing to be sneezed at. And when you add that small saving to the actual cost of using the energy, the savings really do add up.

So please, bookmark that government comparison website and check it out, at least once a year. Doing your homework and making a change will probably take an hour, all up, but the way I see it, I’ve just earned over $400 for that hour. Not a bad hourly rate, don’t you think?

And finally a word about keeping all your eggs in one basket. Energy retailers that supply both gas and electricity will try to convince you to move both utilities to them. Doing so may be more convenient. It may also be cheaper, sometimes. But…a cheap gas price does not automatically mean the electricity price will be the best available price as well.

Remember, the best price a retailer offers is not necessarily the best price from all retailers. Compare…and save.

cheers

Meeks

 

 

 

 


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